Mastering the Art of Event Engagement with Sara Deacon

Mastering the Art of Event Engagement with Sara Deacon - Banking on Business

Episode 37

Grace Bruins connects with award-winning event emcee, Sara Deacon, from 360° Emcee. Sara shares her journey from coaching to finding her true passion as an event facilitator and emcee, offering invaluable insights for business owners looking to host impactful events.

In this episode, Sara is a beacon of wisdom, revealing the significance of trusting your instincts and the value of authentic engagement. Hear about her remarkable experiences, including sharing a stage with celebrity surfer Bethany Hamilton and her unique approach to event facilitation that ensures attendees feel seen, heard, and engaged long after the event is over.

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Highlights:

01:45 - I realized that was really where my passion was, being on stage and then event facilitation. Event emcee-ing was something that that came into my world, and I could be happy doing nothing else but this.

05:48 - The magic happens when I can have a little bit more of a back and forth and conversation around what's the vision of the event and what are we trying to accomplish, and offer input and suggestions in a way that still leaves the person in-charge in charge.

07:22 - Businesses like yours that as you're starting and growing, you know what you're doing. As far as your craft, you understand your business, but do you understand the money side of it? And that's hopefully where you can find a good partner or a mentor to help you along the way.

The Banking on Business podcast is aimed at helping entrepreneurs grow their businesses with practical strategies they can start using today. Hosted by Grace Bruins, Marketing Officer at Horicon Bank, each episode features an expert guest and explores ways to innovate the way you do business.

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